Blog Posts

Advanced Amazon PPC

How to Optimize Your Spending for Maximum ROI

Join us on this showcase of how we successfully turned around a brand's PPC campaign after they switched back to our agency.

Advanced Amazon PPC

How to Audit A $300K Amazon PPC Account

Sharel and I dive into our third video on how to analyze and audit a PPC account at a high level. We are constantly auditing our own accounts to make sure we are looking at everything holistically.

Advanced Amazon PPC

Simple But Powerful PPC Tactic with Low ACoS

Years ago I came out with a very simple yet powerful keyword strategy that brought thousands of dollars in sales at a low ACoS. I call this strategy a forced auto campaign. We use all of the single keywords that an ASIN indexes for and bid on them each in broad match.

Advanced Amazon PPC

Organization and Organic Rank with PPC

Nomadz is a team of advanced PPC experts who have all come under one roof. In this call, Lucas talks with senior account manager Sharel Shamis. We are doing a 5 video mini-series on bringing PPC back to the fundamentals.

Advanced Amazon PPC

Back to Basics With Amazon PPC

Nomadz is a team of advanced PPC experts who have all come under one roof. In this call, Lucas talks with senior account manager Sharel Shamis. We are doing a 5 video mini-series on bringing PPC back to the fundamentals.

Advanced Amazon PPC

5 Ways to Ensure Strong Holiday Sales on Amazon

Amazon sellers are constantly changing their holiday strategies when all the data is there for them to make informed decisions. In this video, Lucas goes through 5 simple things we do every year for all of our seasonal brands.

Amazon Ads Educators

Lucas is excited to share a teaser video for the Amazon ads educators program that I am proud to be part of! Nomadz and Amazon ads will be working together on more content in the future to continue educating the community.

Advanced Amazon PPC

How To Manage Ad Spend on Variation Listings with Scale Insights in 2023

If you're losing way more than you're earning, you could have incorrectly allocated your PPC spend across variation listings. In this video tutorial, Lucas shows you how Scale insights can help you determine where to spend when bidding for each variation.

Advanced Amazon PPC

How to Expand your Influence on Amazon by Bidding on your Own Brand

While some think it's a waste of money, you can definitely benefit from bidding on your brand. In this video, Lucas talks about how bidding on your own brand name can prevent you from losing customers to competitors.

Advanced Amazon PPC

How to Build Strong Brands on Amazon

Establishing your brand is crucial, especially in a competitive market like Amazon. In this video, Lucas talks about how we at Nomadz grew a brand mainly through branded traffic.

Advanced Amazon PPC

How to use Shutterstock images in Amazon Ads for Free

Creativity is the spirit of advertising and branding. In this video, Lucas discusses the importance of using high-quality creatives for your Amazon PPC campaign.