Learn all about Amazon PPC optimization with Stefano Pretto, Nomadz's CEO, in this video as he breaks down the intricacies of campaign structuring, emphasizing the importance of a clear naming system and a simplified structure with one ad group per campaign. Discover his strategies on precise keyword management, refining broad match campaigns, and optimizing placements for maximum ROI. Stefano also delves into budget scaling and continuous refinement, offering a daily check routine to keep campaigns in peak performance. Subscribe for actionable tips and stay tuned for advanced placement tactics and bid optimization techniques to elevate your PPC game.